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AWeber as well as Mailchimp are the best email marketing tools for entrepreneurs on the web. This is especially true when your business online is smaller or mid-sized. But which one do you choose? AWeber: When is it the best? Mailchimp: When should you make the switch?

 

What’s so great about AWeber? Why would you consider using Mailchimp in place of AWeber? Why should you choose Mailchimp? There should be no hassle in setting up an email campaign. Assistance is required to ensure that your online store is functioning.

 

AWeber is a great supporter in marketing via email and promotion of your product. One of the major selling points of AWeber is that they can get your messages directly to the inboxes of your subscribers. AWeber can also look over the contents of your emails and provide suggestions on new segmentation to promote to your readers. An effective email marketing campaign can only be achieved if customers open the emails. With AWeber, the sales number you make with your email marketing campaigns will be contingent on the quantity of customers viewing your email and clicking your opt-in links.

 

However, when it comes to Mailchimp, the opposite is true. The Mailchimp platform makes it difficult to set up email campaigns. Mailchimp has several drawbacks, which are difficult to beat. First of all, the design and interface of Mailchimp are often clunky and hard to navigate. Many new online marketers discover it difficult to make their designs look professional and run well.

 

These disadvantages have led to being of the opinion that Mailchimp might be the better option to use for your email marketing platform. But, making a comparison between aweber and mailchimp can be a good idea. A mailchimp comparison may just point towards the need for more investigation as to the benefits of using an email automation tool are concerned. The majority of marketers integrate different marketing tasks with automation. This may lead to the conclusion that both Mailchimp and Aweber provide more flexibility.

 

AWeber is certainly more flexible in comparison to Mailchimp and therefore could be an excellent choice for marketers who want to have a bit of flexibility in their marketing activities. Mailchimp remains the undisputed leader in ease-of-use. The biggest advantage of using both Mailchimp as well as aweber to conduct marketing via email is that both of them share a lot of common characteristics. This makes it simpler for users to work with these two systems without any trouble. For instance, both Mailchimp and Aweber permit users to manage multiple campaigns in the same space and this is made easier by the fact that each system lets you create labels that are customized to your needs.

 

The main differentiator between Mailchimp and Aweber is the reality that Mailchimp is a much more solid product. AWeber however offers a service that is designed for the market of the newbie. Mailchimp offers basic templates for use by any user while AWeber is limited to basic templates for creating email addresses as well as contact information. AWeber, on the other hand, is much more affordable as it does not permit you to design custom email addresses. This may sound like an issue in the field of marketing, however AWeber provides many advantages over Mailchimp.

 

Mailchimp has a more user-friendly interface and has limited functionality. Its limitations include only allowing customized address creation, and has a only limited formatting of HTML messages; on the other hand, AWeber offers a wide assortment of different automation tools that make managing the tasks of marketing via email much simpler and speedier. Additionally, AWeber also allows users to build unlimited categories as well as tags, which allows for more personalization. Mailchimp isn’t a good choice when it comes down to marketing automation software.